Things are starting to pop for Toronto based duo USS (Ubiquitous Synergy Seeker) who just released their fourth CD “New World Alphabet ”on Jan. 13.
They return to Lethbridge to play Pulse with Repartee, Feb. 6.
The duo including vocalist/ guitarist/ erhu player Ash Boo-Schultz and turntableist/ hype man Jay Parsons aka the Human Kebab, have high hopes for the CD. The first single “ Work Shoes” is getting constant airplay on radio across Canada including the Bridge in Lethbridge, and they have high hopes for the other three singles “Who’s With Me,” “Domino” and “California Medication.”
“It’s just amazing. We‘ve been spending the week doing press for the album and we did a crowd funding campaign for this album, so we’ve hand delivered 11 copies of the album to people in the Greater Toronto Area. And we’ve been doing bowling parties,” said Jay, adding it has been fun delivering crowd funding rewards, especially the personal delivery of the albums.
“Unless you’re invited, how often to you get to see how people live? And Ash and I know the Greater Toronto Area very well and with GPS, it’s really easy to get around,” he said adding the hand delivery is one of many ways USS connect with their fans.
“We were pretty strict about where we delivered, so people invited their friends from out of town to come and meet us when we delivered the albums,” he said, from Andrews Hall in Detroit, one of a pair of American dates the duo are playing in support of the new album.
“It‘s funny, the last time we played a bar in the basement of this building, which is where Eminem got his start and we told the promoter how much Eminem meant to us, and he said next time we’ll be playing the big room and here we are,” he said, adding they enjoy playing American dates, but have no plans for an American tour — yet. They did an American tour last December over Christmas.
“We’re waiting for the right opportunity,” he said adding they already get positive response in the U.S.
“In the border cities like Detroit and Niagara Falls, New York, the fans are overzealous. They want to be part of your lives for everything, the meet and greets, the show and the after shows. You come into town and you’re the cool kid in town for the next 24 hours,” he enthused.
“And all of the people we talk to tell us they like Canadian music better than American music, which is strange because the American Top 40 charts are the charts of the world,” he said.