A group of second year University of Lethbridge Digital Arts students hope their new record company will help create some community.
So Attainable Records will be introducing themselves to Lethbridge, Sept. 11 with a big show at the Slice beginning at 6:30 p.m..
Performers include folk singer Phillip Woo, the Coulee Men, high paced Calgary punk band Pancake, Calgary rock band the Wells, local rapper the Blue who will also be performing at the Fresh Fest Jamboree the next day, Calgary band the Detractors and finish off with a local band the Bummer Club. Also performing will be Connor HD aka Connor Harvey-Derbyshire who, along with Owen Campeau, Aaron Richardson and Duncan Metcalfe formed Attainable Records. Pistols and Parachutes are unable to perform as planned.
“We hope it will go smoothly and we hope to put on a great show,” Metcalfe said
“It started out of a want for more creative collaboration,” said Metcalfe, who was born in Pincher Creek and moved to Lethbridge to attend university.
“It’s not a record company in the traditional sense,” he said.
“ We hope to reach out to the new batch of students coming in,” he said.
“ We all come from different backgrounds and we all have different passions and specific areas of expertise,” he continued, adding he is responsible for artist discovery and talent.
“Aaron is responsible for branding, Connor is programming and operations and Owen is all about social media,” he said, noting they have their Facebook page and will have a Twitter, Snapchat and Instagram presence as well.
They plan to move into their new headquarters within the month in the Alberta Meats building on Sixth Avenue South.
“We made an offer on it and they accepted it. It’s going to be a great space,” he added, adding they plan to put on a showcase of talent in November, perhaps at the new space or at one of the other downtown venues.
“We’re all stoked to step outside our comfort zones with new ideas,” he said.
“We hope to bring in a crowd and let people know we’re here,” he said.
There is a $10 cover for the show, which is scheduled to begin at 6:30 p.m.
